Security and Welfare Market Sectors
Name: Brian R. Sparke
Role: Co-operative alliance strategy and partner selection
Master of Business Administration (MBA)
Professional Bodies Memberships:
Institute of Sales and Marketing Management (Fellow – 18 years)
Summary of Experience:
Commercially aware with focused strategic marketing and general management skills.
Experience gained over 16 years in the service sector working with both profit motivated commercial organisations and non-profit making service providers.
11 years: Business development leveraging strategic co-operative alliance and partner selection strategy. Recently worked with Chubb, Securicor and Baltimore Technology and many SMEs concerned with information and physical security business services.
14 years: General Management (MD) experience of managed business services, installation and maintenance services within the Security Industry
Strategic Review Methodology and Practice.
Interpretation and strategic application of Market Research
Business Plan Modelling.
Chubb plc – Information Security and Strategic Acquisitions
British Gas Services Home Security – Fast-track security standards compliance.
Baltimore Technology – Secure Hosting and information security
Securicor Guarding – New Business strategy and implementation of pilot operation (First Response)
Pinkerton Security – Strategic Review of Monitoring business and operating systems
Regard UK – Identification and implementation of New Marketing Channel (CCTV over IP)